WHY ADVERTISE WITH TEXAS SURF REPORTS.com
Since its inception 3 years ago, TexasSurfReports.com has steadily gained a loyal following of surfers, watermen (and women), travelers, fishermen and beach lovers from all over.
Some Quick Facts about TexasSurfReports.com:
- Top 1M Global Popularity Ranking on Alexa by Amazon
- Over 40K Billable Visits / Month as of 08/12/2017
- Over 1.5M Page Visits / Month as of 07/12/2017
- Low Bounce Rates (+/- 40%) per Alexa by Amazon as of 08/15/17
- Multiple Page Visits per Visitor
- High Visitor Daily Time on Site (+/- 3.0 minutes)
- Low Cost Ad Space – currently as little as $2/day
- No Cost for Changes to Your Ad
WHY ADVERTISE ONLINE
The metrics and analytics available with online advertising allow you to see the exact cost of acquiring and converting a customer. Advertising online provides you with endless insight, allowing you to become a more effective marketer.
Online advertising gives you the ability to target and retarget your ideal prospects. When advertising online, you have the ability to target a specific population, ensuring your message is in front of the right people at the right time.
Digital advertising provides the opportunity to be highly engaging with video and other rich media. Using flash and in-banner video ads can increase brand recognition and highlight your competitive edge. A well-designed banner ad can turn your digital campaign from good to great.
Online display enables brands to focus on their ideal audience and tailor messages that improve both recall and engagement. Effectively targeted campaigns can create brand influencers and reach complementary audiences. Use the endless online display space to be creative with rich media, establish your online presence, make an emotional connection, and get online consumers excited about who you are and what you have to offer.
Online advertising campaigns can be adjusted with a few clicks or keystrokes. You have the flexibility to respond to incoming data and make changes instantly. Similarly, you have the ability to pause campaigns or adjust your strategy in minutes. This flexibility allows you to stay in front of your customers– anticipate customer needs and adjust your ads before anyone even notices.
Digital channels are highly cost effective for marketers. Rates are typically set through a combination of ad size, ad location, performance, and demand. Considering the reach allotted via digital channels, moving your campaigns online is often much cheaper than more traditional offline channels like radio, television, or print.
People are turning to their computers for their favorite shows, music, and to access their news. As marketers, being effective requires staying in front of your customers; as it turns out, your customers are online, so you should be too, and sooner rather than later! Moving online gives you access to a global audience, and it means your ads can be working for you 24 hours a day. The options are practically limitless when it comes to your reach capabilities when you take your campaign online
Online advertising lets you know a customer’s exact level of engagement. You might have circulation and readership data for a print publication, but you can’t know how much time customers spent interacting with your ad, how much time they spent on your website, if they researched more of your products, and whether that ad led to conversions. An online presence gives you access to all of this valuable data and places you in a position to learn the most about your engaged prospects.
Online advertising is an essential element of anyone’s marketing mix. It provides you with numerous benefits, including lower costs, robust targeting, and valuable customer insights, that are not available through other advertising mediums. Your customers, competitors, and prospects are online — give them the attention they deserve, while getting more out of your budget.
HOW WE COUNT VISITS
We take the number of unique IP addresses seen in a 24-hour period as the number of “visits” to the site during that period (factoring out well-known “bot” user agents, and static requests). The number of “visits” in a given month is the sum of those daily visits during that month.
Billable Visits are defined as total monthly “visits” minus Comped Visits (those visits made by the Sites’ owners or its’ Developers).
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